Berling is the primary Doane College font. It is used for institutional, promotional and image related materials, such as marketing, promotional materials, merchandise, logos, and signage. It is appropriate for use in headlines, captions and copy in such materials.
Vista Sans is the secondary Doane College font. It is a contemporary, sans serif typeface that is used for headlines and captions and on signage. It is not recommended for long passages of printed text.
Times can be used when the Berling typeface isn't available. It is effective in body copy, captions and headlines. It is especially appropriate for use in business communications, including proposals, product literature and business correspondence because it is very readable and available on most computer systems.